Articles tagged "ratings"

  1. How Do Nielsen Ratings Work?

    Dwayne Hogan

    Nielsen ratings are well-known as the audience measurement system for the television industry. However, the actual details of how ratings are calculated are less understood. Questions like these don’t get…

  2. The State of Television 2011 (Graphic).


    What do you think about the quality of cable television lately? Do you think there are more good shows on TV now than ever before? Or are you the type…

  3. Hulu Watches what You Watch, Makes it Better.


    Did you know that market research plays a massive role in what you watch on cable TV? When big executives and television producers have numbers they can refer to in…