Articles tagged "ad revenues"

  1. Will TV Product Placement Ever Replace Ad-Based Revenues for Networks?

    Emiah Gardner

    You know the feeling: that sense of smug that you get when you own a DVR and use it to blast through the commercials that completely interrupt your favorite shows….

  2. Is ad-erasing technology that bad?

    Lisa Fowler

    In mid-March DISH Network unveiled its whole-home DVR package known as the Hopper. The Hopper DVR lets up to four televisions share the DVR and all its functionality, reducing the…

  3. Does brain activity while watching TV make us more susceptible to ads?


    It’s not that brain activity completely decreases when we watch cable TV, but rather, it shifts. Plenty of conspiracy theories and “save our children” websites will teach us that this…

  4. Hulu Watches what You Watch, Makes it Better.


    Did you know that market research plays a massive role in what you watch on cable TV? When big executives and television producers have numbers they can refer to in…