Latest Articles

  1. TV Viewership is Down, but Why?

    Shows today aren’t getting as much attention as the shows of yesteryear. First reported by New York Magazine, some of the hit shows of the 2011 TV season (including “New…

  2. What does the future hold for Cable TV?

    Google chairman Eric Schmidt recently traveled to the UK to talk with TV broadcasters there about the future of TV. There is, undeniably, a shift happening in TV. Some believe…

  3. How Storytelling on TV is Changing.

    Technology is changing, and with it the stories we see and tell on TV are changing too. But what exactly do the changes we’re seeing mean for storytelling in entertainment?…

  4. What’s Behind the Cable TV Curtain and our Future?

    What has happened over the past decade to the entertainment industry is little more than a peek of what’s to come in the next few years. Is it true that…

  5. Hulu Watches what You Watch, Makes it Better.

    Did you know that market research plays a massive role in what you watch on cable TV? When big executives and television producers have numbers they can refer to in…

  6. The Typography of TV Show Logos.

    Like the Nike swoosh and the Apple apple, the logos of TV shows are intended to efficiently communicate the central sentiments of the brands, er, series. And just as swooshes…

  7. The First Step to Digital Media Management?

    It used to be that you would store your movie collection in a drawer or on a shelf next to your TV. Now days things are quite a bit different….

  8. 300 Remarkable Vintage TV Print Ads.

    What was TV like 10 years ago? What about 20 or 30 years ago or more? Thanks to vintage advertising we can get at least some idea of what TV…

  9. The Cheapest You Could Watch Cable TV for? How About $0?

    For all of the benefits we get from cable TV, it undoubtedly costs a pretty penny or two. Which got me wondering: what is the cheapest you could watch TV…

  10. Why Mountain Time Gets No Love on TV.

    For as far back as I can remember, the way TV stations announce air times has been confusing. You know: when a commercial catches your attention for a new show…